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BTS - Services - Management Commercial Opérationnel - en apprentissage

Groupe Alternance LYON (69) (Villeurbanne - 69) · Villeurbanne, Auvergne-Rhône-Alpes, France

Short-cycle / foundation📣 Marketing & Advertising 💼 Business & Management

Official programme page ↗Institution website ↗

Key facts

Degree: Short-cycle / foundation
Degree awarded: BTS - BTSA - BTSM
Institution: Groupe Alternance LYON (69) (Villeurbanne - 69)
Location: Villeurbanne, Auvergne-Rhône-Alpes
Language of instruction: French
Standard duration: 2 years
Study mode: Full- or part-time
Fields: Marketing & Advertising, Business & Management

About Marketing & Advertising

Understanding customers and building brands: campaigns, content, social media and analytics.

Where it leads

Marketing manager · Brand strategist · Content strategist · Growth marketer · Copywriter

Who Marketing & Advertising suits and where it leads →

More Marketing & Advertising at Groupe Alternance LYON (69) (Villeurbanne - 69)

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Marketing & Advertising at other institutions in France

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Source: Parcoursup open data (Ministère de l’Enseignement supérieur) (Licence Ouverte 2.0). As of October 10, 2026. The assignment to fields is ours. Check the details with the institution before you apply.

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